AR & VR AGENCY

Our creative agency is specialized in augmented and virtual reality and we strive to create innovative and meaningful concepts for market-leading clients. Our recent clients include Albert Heijn, Holland Casino and DELA, and although our office is based in Amsterdam we have an international mindset that has resulted in multiple projects for international clients as well.

Our concepts have a strong focus on storytelling and can be used for:

- Marketing/branding

- Sales

- Product enrichment

- Customer products

- Simulation/training

- Employee engagement

AH RUIMTEREIS

With the AH Ruimtevaart-app Albert Heijn sent thousands of children into space with famous Dutch astronaut André Kuipers. During the AH Ruimtevaart campaign kids were able to save for 160 different collectable space cards, 23 of them with special augmented and virtual reality experiences. By scanning these cards the little AH-astronauts could take a VR-trip to the Moon or any other of the breathtaking space destinations and the augmented reality function allowed them to transform their kitchen table into one of these extraterrestrial locations.

DELA

As the largest funeral insurance company in the Netherlands it is Dela’s goal to “give life more meaning.” Their employees strive to do this day in day out. Our VR-experience offered employees the opportunity to see, from a unique and unusual point of view: that of the deceased, how valuable their everyday efforts are. This helped grow their engagement, motivation and involvement in relation to the company’s higher goal.

TERUG NAAR DE DINO'S MET FREEK VONK

For Dutch leading supermarket Albert Heijn we’ve created a revolutionary loyalty campaign that takes kids back to the era of the mighty dinosaurs. With every ten euros spent, customers received a pack of collectable dinosaur cards. The special scannable cards could be used to bring the dinosaurs to life through augmented and virtual reality.

AH MOESTUINTJE

We’ve created a digital app for a famous and beloved loyalty campaign from Dutch leading supermarket Albert Heijn called: AH Moestuintje. With every 15 euros spent, customers at Albert Heijn received a small carton box containing ingredients for growing their own kitchen garden. The app served as a tool to increase the fun during the growth process as well as the success rate of the home grown herbs, vegetables and flowers.

ZURICH: CAR HUNT

In the AR-app Car Hunt, created for global insurer Zurich, players take part in a nationwide digital treasure hunt. Thousands of AR-cars are hidden throughout Switzerland. Players can go out on the streets in order to find and protect these cars by covering them with an augmented reality version of the iconic blue woolly Zurich hat. The more cars you protect, the more chance you have to win one of the amazing prices.

WELKOM BIJ ONZE ALBERT HEIJN

Every year, over 30.000 people start working as a customer assistant at Albert Heijn. The majority of this group is between 15 and 20 years old and the reasons for them to take this after-school job are mostly practical. In order to introduce these young new employees to the world of Albert Heijn in an attractive way, we developed two interactive virtual reality films. In these immersive experiences new employees discover their new jobs and also get to know more about their employer. “Welkom bij onze Albert Heijn” takes them on a journey from the suppliers, through the store, all the way to the customer’s kitchen.